One year ago, getting at least 1000 subscribers was very difficult. Achieving this, YouTube offered the channel owner the option of real-time streaming (live streaming), a Premium feature. However, today it is enough that you get 100 subscribers to your channel so that you enjoy the possibility of broadcasting live.
With the implementation of the strategies that we present below, you will see that reaching the goal of 100 subscribers on YouTube will be much easier.
Why is it so necessary to have quality subscribers?
A quality subscriber is someone who really understands your topic with enthusiasm and trusts you.
These individuals are the ones who will share your videos, make comments, and will, in short, get to a door, your channel grows alone, the famous snowball result that, on the Internet, occurs in an unusually intense way when it happens.
What Separates A Good Subscriber From A Bad One
The other affected subscribers will just be there, swelling the number of subscribers that the top of your channel looks, but beyond that, they will not contribute anything.
The situation is even clearer if we go to financial effects. If you would like, apart from having joy, generate revenue with your channel, again, these results will come almost completely from your most hooked supporters.
If you promote
products using member links to the websites of those products (which will generate commissions on purchases), the vast bulk, who will listen to your suggestions, will be the subscribers who believe you. So much so, that there are even very pleasant people yearning to return the service using your affiliate connections.
If we take the earlier example to the range of our own products (typically an online course, for example), the course will be, again, very similar. Because they trust you they want your course, not the competition course and, again, they will be delighted to reward you for your work giving you for it.
For this purpose, a channel with a community of 1,000 subscribers with whom you are very consistent (“engagement”) is much more important than one with 10,000 who do not even know very well why they have subscribed.
Always keep this prospect in your head and don’t get controlled, or be impatient with the absolute number of subscribers.
- Post useful and original content to hook your followers
When creating content, several difficulties may arise. One of them is the need to present the subject in a unique way. When we make a comparison of the videos published by other users, we observe that there are not only popular themes but also similar presentation formats.
- Use SEO strategy to generate more traffic in your videos
Naming your video properly can be complicated, either because the title sounds complex or because it is very long. We must try to keep it as simple as possible. A good trick is to look for similar videos in the YouTube search engine and see the options that it suggests to complete it. If the topic is relevant, there is nothing wrong with the names of the videos being repeated or very similar.
- Create an attractive design on your channel
The design of your channel is a fundamental part of the first impression your clients have of your brand. It is in the environment of your channel where your visitors interact with the content and know your company.
- Show your most casual side
Relax and laugh at yourself. Do not be afraid to show your more human side and take advantage of it to offer something different from ordinary videos. Do not forget to surprise your visitors: from time to time, make unexpected cuts in the video.
- Record in several locations
Recording in several places generates more curiosity in the spectators. If it is not possible for you to move to different sites or do not have a recording set, try to change the physical background periodically or use a green screen to add funds when editing the video by computer.
- Create thumbnail and custom images
When viewers search for videos on YouTube, they can see their title and a small image that accompanies it. You can customize that image. In addition, you can add a text that offers a preview of what is going to be treated in the video. This also helps to capture people’s attention, because by sliding the cursor over the page with the search results of the videos, the extracts will appear.
- Take advantage of the annotation tool
Annotations are small notices that appear when playing videos. They may involve a little extra work, but the results will be worth it. If you make entries in which you invite people to subscribe to your channel, the subscription rate is very likely to increase. Probably after checking its effectiveness, you will not miss any opportunity to add them to your videos.
- Invite viewers to follow your channel
In the final part of each of your videos, ask your viewers to subscribe to your channel. Avoid making them without further requests to subscribe, and you must clearly explain why they should do so. Depending on the turn of your channel, plan your message properly, persuasively, and sincerely.
- Be yourself
We understand that it is not easy for everyone to behave naturally in front of a camera, especially if a perfect performance is expected. However, your subscribers and visitors will be more attracted to you and your channel if you act naturally and allow your personality to shine. Connecting with others is important, and being yourself is more likely to succeed.
- Create an attractive welcome (or trailer) video
Thanks to the new channel design options, YouTube implements for content creators the opportunity to generate a short welcome video that shows visitors to the channel about what it is about. It also suggests that the welcome video show scenes from others of your previously published videos, and that it be a compelling call on why viewers should subscribe to your channel.…